A mom friend from our playgroup had the idea to launch a recycle/resell children's store. The Red Hen became popular, and was voted "Best in the Triangle" several times. Our idea for the logo was a mother hen and chick.
Other projects included labels:
A frequent shopper card (Cluckbucks) featured the chick wandering away from Mom:
The Red Hen moved into our local mall. Working from photos of its space, I designed the storefront and sent files to the sign makers. Storefront sketch:
Finished store signage: