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Beneficial Being logo

Beneficial Being bath salts are natural and organic, and proceeds go to benefit the earth. I liked one of my client's ideas of using a Heart shape for the leaves - the leaves symbolize nature, and the Heart is an emblem of the handmade care and beneficial intent behind her products.

Other ideas (shown but not chosen): I had also tried a circular setup for the "heartplant", a clean modern logo incorporating the two letter Bs into a butterfly, and a mortar & pestle:


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